JRS Petcare, an international supplier of environmentally friendly pet litter, has restructured following the departure of Michael Bodfeld. Patrick Köble, its long-standing head of sales in the German-speaking countries, has assumed operational leadership of the company together with Silvia Erbrich, head of marketing and a newcomer to JRS. The duo with international responsibility for sales and marketing will report to Elmar Schmid, managing director of JRS Petcare.
Plans are in hand for developing the division successfully by strengthening marketing in Germany and neighbouring European countries through a variety of measures. Köble commented: “We will continue the successful development of the last few years.”
Erbrich has a wealth of experience in the branded goods industry, where she filled a number of marketing roles. Her previous appointments include positions with the companies Odenwald/Andros, Hassia Mineralquellen and VMH/Rosbacher.
